Revenge of the Size 12 Woman

February 12, 2007 0xanna

Models and celebrities, there seen everywhere; billboards, magazines, runways, and more. People will continueously feel that their body isn’t right. They feel like their supposed to look like the women they see everyday. This article discusses the needs of a women. The need to be slender. The need to be attractive. The need to be healthy and the need to be needed. Although it’s highly wanted by women, it’s not what the commpanies should be loooking for when it comes to selling a product.

Interesting enough, perfection does not equal persuation. Studies show that women will be persuaded by people who are more like them. In a regular infommercial people will try to sell a product. They may have a celebrity, but they will always have true stories from everyday people who talk about how great the product is. Research shows that people who are real and not given a script are more convincing than ones with one.

I thought that this article was very interesting. It reminded me of the infommercial for “Proactive”. Jessica Simpson was the main spokes woman for it. She told her story of how she struggled with acne allher life and how Proactive saved her skin. I saw this and thought “we’ll she’s being paid to do that”. After people with before and after shots came on, I became very interested. With the average regular people, the produc becomes very real and believeable. It’s just as I said, “perfection does not equal persuation”.

Link to Article


Entry Filed under: Uncategorized

2 Comments Add your own

  • 1. colepr  |  February 13, 2007 at 11:51 pm

    great article, and it’s so true that women don’t think very good of their bodies. I don’t believe that celebrities should endorse stuff they’re just paid to do so. Great Job!

  • 2. hillbadill  |  February 15, 2007 at 9:10 pm

    Yeah I agree about that proactive product. I remember when I first saw Jessica Simpson I thought hte same thing: Shes just being paied to do this. I agree that the average people with before and after pictures are a lot more convincing. Anyway great article.

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